The thing about no deal becoming a likely scenario is that everyone needs to be ready for March 29th 2019, which is almost upon us, and much sooner than most people have expected. We think there are three things that need doing now:
Check that the attorneys (both UK and non-UK) responsible for your EUIPO cases have in place a robust Brexit strategy. If there is no deal, the EUIPO has said that UK attorneys will no longer be able to do EUIPO work. Despite this, most UK firms have either made no preparations, or the preparations they have made are insufficient (such as qualifying in Ireland, which alone is not enough). Likewise, most non-UK attorneys in Europe think Brexit is a British problem and so, again, have made no preparations. It is possible that UK attorneys will be allowed to finish off pending cases before the EUIPO, but this is not ideal if they cannot also do new work.
Sort out representation for all the new UK trademarks and designs that will be created when EU ones are split. This is especially urgent for cases that will have previously un-docketed UK deadline dates in the near future, such as ones coming up for renewal.
Ask whether there is anything you can do today instead of tomorrow. If there is no deal, anything that could be done once at the EUIPO before March 29th 2019 will have to be done twice after (at both the EUIPO and the UKIPO). Thus, if there are assignments to be executed and recorded, do them now. If there are trademarks and designs coming up for renewal, file renewal applications before March 29th 2019 - EU trademarks and designs can be renewed up to six months before the deadline date, so, in some cases, it will be possible to take advantage of this to save expense.
Truly, a stitch in time saves nein – or in this case two (once at the EUIPO and once at the UKIPO).