Morgan Motor Company originally thought their most important asset was their range of hand built sports cars, after working Wynne-Jones, they realised their most important asset was their brand.
The Morgan Motor Company are arguably one the most striking sports car manufacturers around, with celebrity fans such as Jay Leno and James May to car enthusiasts the world over.
For Morgan, partnering with Wynne-Jones presented an opportunity to not only tap into the wealth of historic IP, but also to protect future interests, such as a planned entry into the electric car market.
Wynne-Jones delivered an in-depth audit through regular meetings to ensure that Morgan's interests were always properly represented, and the senior leadership team at Morgan were thrilled with the results.
You can watch a short video case study here:
Morgan is an excellent example of how vigilant IP management is crucial, especially during times of uncertainty such as the current UK-wide lockdown. As part of a solid risk management plan you need to identify your IP assets and assess whether they are business critical. Being business critical means that the IP assets are essential to the delivery of your business goals once the COVID-19 crisis is over, and perhaps even during the crisis.
In-depth audits like the work provided for Morgan are the best way to identify, mitigate and maximise these areas in your IP portfolio - allowing you to move forward with assured certainty in uncertain times.
Coronavirus - UK IPO, EPO and EU IPO extensions and support
A simple overview of the current status from IPOs. Last updated 18th May 2020.
Is it unethical to patent?
The Covid-19 pandemic has prompted many companies to invest time and effort in developing technology that is aimed at helping care for, test, or treat people suffering from the disease. In normal times, these might be considered normal commercial activities and would be considered for patenting without a second thought. However, the fact that these developments are typically not being motivated by pure commercial gain, but by a desire to do something for the public good causes many companies to question whether or not they should seeks patents or any other form of intellectual property protection.
UPDATE - UK IPO support for those affected by Coronavirus
Exceptional extensions of time limits at the EUIPO to end on 18 May 2020.
The Executive Director of the EUIPO has announced that the all time limits on trade mark and design matters at the EUIPO expiring between 9 March 2020 and 17 May 2020 will expire on 18 May 2020. The EUIPO is not extending these time limits further.
If you have any questions then please get in touch with your usual Wynne-Jones contact.
BREAKING NEWS - German Federal Constitutional Court decides on UPC complaint
The German Federal Constitutional Court has now issued its long-awaited decision (source) in case 2 BvR 739/17 which was a complaint against the German Ratification Law under which Germany was to ratify the UPC.
EPO announces extensions to deadlines due to COVID-19
On Sunday 15 March 2020 the EPO published a notice advising it is invoking the provisions of Rule 134(2) EPC, and has extended all periods expiring on or after publication of the notice to 17 April 2020. This may be extended by the EPO upon publication of a further notice.
EUIPO extends all deadlines for Community Design and European Union Trade Marks
Last updated: 30 April 2020
The Executive Director of the EUIPO has today (29 April 2020) issued a decision regarding extensions for all time limits on trade mark and design matters at the EUIPO. In accordance with these decisions, all time limits expiring between 9 March 2020 and 17 May 2020 inclusive are extended until 18 May 2020.